Hasbro Enters the Video Game Market with a New IP, not Based on their Existing Brands

Our earlier editorial created quite a stir in the Transformers community because even though it was just sharing previously known facts, Transformers fans were not in the know of Hasbro’s shift in focus. As Chris Cocks says, Hasbro is now a Game and Toy company, not a Toy and Game company. And while it was assumed this was about things to come, it turns out Hasbro already revealed their first game to be released. And interestingly, it not about Transformers or other brands of theirs, it is a … View the full news story on Seibertron.com by clicking here.
Source: Seibertron